Experience Highlights

Wally’s Spring 2022- present

Wally’s has 2 locations and you can expect several more within the next few years. The gas station calls themself the “Home of the Great American Roadtrip” and they have a very strong nostalgic brand identity. I create the posts, reels and stories for their Instagram and Facebook, comment and respond. I also write copy for their e-commerce store.

I love a good project! Recent!

Need a Hogwarts castle decorated, and footage for a video shoot for Uber Eats? Sometimes you do need a person for such things! That’s me. Within the past year, I’ve created content for several BBQ grill companies, charcoal companies, meat companies, wheat companies, things involving desserts, booze, seasonal items, home interiors, live events and a whole lot more galore! I’d love to hear your idea.

The Bake Fest - April 2022-’23, Account Management, Graphic Design

Sucre Shop (@sucreshop) 2011-present…lightly

As founder and owner of Sucre Shop, I took my hobby to the cover of Better Homes & Gardens Magazines, with stops along the way at Oprah, Martha Stewart Living, Real Simple, Marie Claire, House Beautiful and more.

Pictured: Sucre Shop popsicle sticks featured on the cover of Better Homes & Gardens

Product development, brand cultivation, logo design, outsourcing, shipping, website development, social media, trade shows, networking, retail and pop-up space design, packaging, working with large retailers.

West Elm (@westeelm) 2016-2018

I began posting as a featured guest, and was asked to stay on as their social media expert. I created original content featuring new products and collaborations, infused with local spirit and on an editorial calendar.

Pictured: styled shot including a West Elm Product and local produce.

Skills: photography, copy, product knowledge, community networking, corporate understanding, instagram fluency.